That's GOLD, Jerry...GOLD!!
-----Steve Hytner, as Kenny Bania, on Seinfeld, episode 140.
Nate Silver over at 538 got wind of a foul odor emanating from the Zogby shop. A wingnut named Ziegler had hired Zogby to"conduct" a "poll" which attempts to portray Obama's supporters as a bunch of ignorant black people. Ziegler will use this "poll" in a "documentary" about the election.
Nate, who is interested as much in all things "poll" as he is in electing Democrats, termed Zogby's labor as
part of what can best be described as a viral marketing effort to discredit the intelligence of Obama supporters.